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| Our Services » Pay per Click Management |
Managing your online advertising campaigns can be a challenging and time consuming task with various processes involved. It can be very difficult to keep up to date with the rules and requirements of multiple search engines and various competitors. This process requires constant bid monitoring and updating to make sure that you are maximizing the effectiveness of your budget.
Save yourself time and money advertising on Google, Yahoo, and MSN with a full service Pay Per Click (PPC) management program built specifically for your objectives.
We eliminate all the hassle and day to day tasks of running a PPC campaign on Google, Yahoo, MSN, and others. Our proven methodologies, experienced team and advanced bidding system will save you time and money while our Internet marketing insight and experience will give you a competitive advantage.
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| Overview of PPC Management: |
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Account and Campaign Management – Advertise on one search engine or all three. Google, Yahoo, MSN/Microsoft. |
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Keyword and Ad Group Management – Use the right keywords in distinguishable groups to create the ultimate keyword strategy. Bid management includes generous keyword limits. |
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Rules based Bidding – Apply various rules per keyword. Multiple Bid Updates Daily. |
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A/B and Multivariate testing |
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24x7 Scheduling – Turn your keywords on and off, adjust bids for different times and/or days. |
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Click Fraud Prevention – Apply advanced fraud prevention and controls. |
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Advanced Web Analytics |
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Reporting and Consulting – Comprehensive reports by email. ROI Tracking Reports. Custom Reports. |
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Geo & Demographic Targeting - Within 10 Miles of a zip code. Target age, gender, and more. |
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Real-Time Conversion and Phone Tracking. |
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Account and Campaign Management - Multiple accounts with secondary search engines (ASK, 7Search, Kanoodle, Search Feed, and others) |
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All PPC Management is done in-house. |
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At Lazworld, when we manage your Google, Yahoo, and MSN PPC campaigns, we consider ourselves to be an integral part of your Search Engine Marketing team. As critical as PPC Management has become, it is only one aspect of Search Engine Management, this is why is important to partner with a company that knows what they are doing. It is equally vital to work with a company that has established relationships with Google, Yahoo, MSN, and others and deal with a company that understands the competitive bidding environment of PPC advertising.
We take the time necessary to understand your business and develop a highly effective keyword and bidding strategy for each search engine using proven methodologies and technologies.
For inquiries regarding PPC Management Services please click here or call 1-866-422-8911.
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